Put on your best Ozzie accent and throw some shrimps on the barbie whilst perusing a fab new clothing website from Oz called Ruby Love Joy. If you've ever met an Aussie, you'll know they have a carefree and whimsical attitude. It's this bohemian style that shines through in Ruby Love Joy's outfits.
Their store is based in Mooloolaba, Australia which I got to visit on my holiday last year. Mooloolaba (if you think you are saying it right, you probably aren't!) is a wonderful little seaside vacation town north of Brisbane. Ruby Love Joy's store is a perfect fit since their clothing and jewelry evoke a relaxing, take it easy feeling.
They ship internationally so log on and get ready for the summer!